Kickstarter UK Program
Grow Your California Wine Business
Access financial and promotional support to grow your California wine business.
Watch the short introduction to learn how the program works, then explore the funding opportunities below.
FINANCIAMIENTO DEL PROGRAMA
Dos formas de acceder al apoyo
Choose any of the opportunities below. All funding is reimbursed after the activity on receipt of proof of performance.
Budget deadline: All invoices and proof of performance must be received by June 30, 2027. Invoices received after this date cannot be paid. The budget cannot be carried over to the following year.
EDUCACIÓN
Capstone California
Como parte de Kickstarter, se anima a los participantes a completar el curso de certificación en línea Capstone California, una guía completa sobre los vinos de California creada por expertos reconocidos internacionalmente.
Inscripción gratuita para los participantes de Kickstarter
Levels 1 and 2 are available at no cost through the link below (normally $175 and $375 USD). Please do not share the enrollment link externally.
REGLAS DEL PROGRAMA
Kickstarter 2026-27 Registration
- Regístrese para participar: complete the enrolment form and send it back to nladwiniec@wineinstitute.org y mwessely@wineinstitute.org
- Please indicate on the form if you already have Kickstarter/California Wines banner, or if you need one. Photo of banner at the event is mandatory to receive funding.
Before any program activity
Complete estos pasos antes de emprender cualquier actividad financiada.
- Email the proposed date and a short description of your activity to nladwiniec@wineinstitute.org y mwessely@wineinstitute.org
- Once confirmed, we will send you an agreement to sign.
- Descargar el logotipo de California Wines for use on menus, signage, and social posts.
- Download the Kickstarter invite badge for use on email invitation.
Event Rules
- Events must feature California wines exclusively
- Each event must include wines from two or more California producers (no exceptions). *Note that some larger producers own several brands; multiple brands from the same producer still count as one producer. When you return your form with your brands listed, we will flag any that share the same producer.
- The California Wines logo must appear on menus and event photos (more details about photos in Proof of Performance section)
- The Kickstarter invite badge must be included on your email invitation. It includes the California Wines logo, so the logo does not need to be added separately.
- Trade events only
- Three months after the event we will ask you to report any sales uplift as a result of the event
Travel Rules
- The deliverables for the travel bursary are California Wines sales results, a trip report and two social media posts about the trip. The bursary is payable upon receipt of all deliverables.
- Must visit at least 2 wineries seeking representation.
- Travel support can only be used once per fiscal year.
- Only Sales Staff and Senior Buyers are eligible.
- Representatives must differ year to year.
- Cannot be taken in back-to-back years unless a new brand was added after the prior trip.
- Budgets cannot carry over from one year to the next.
Reimbursement
We process all payments after your event has taken place, once we have received the following from you:
- An Invoice
- Proof of Performance documents listed below
- A signed agreement
Photos from your events are the most important part of your Proof of Performance. We use them in our end-of-year presentations to secure funding for future editions of the programme. Please make sure your photos are high-resolution, high-energy shots in which people look like they are enjoying themselves and California Wines branding is clearly visible.
Se requiere comprobante de desempeño
Submit all proof of performance with your invoice to nladwiniec@wineinstitute.org y mwessely@wineinstitute.org by 30 de junio de 2027.
Términos, condiciones y registro
Por favor, lee los términos que se indican a continuación antes de completar tu registro.
Pago
El California Wine Institute (CWI) pagará el monto correspondiente dentro de los 30 días posteriores a la recepción de una factura válida. Las facturas deben:
- Describir la actividad
- Incluya todos los detalles de la transferencia bancaria para el pago EFT desde Estados Unidos
- Be addressed to: California Wine Institute, 915 L St #1190, Sacramento, CA 95814, USA
Restricción de financiamiento
Los participantes no deben cobrar a las bodegas que representan por ningún fondo recibido a través de este programa. Si se facturan costos adicionales a la bodega, la factura debe reducirse por la cantidad de fondos de Kickstarter recibidos. El incumplimiento requiere el reembolso y resultará en la exclusión de futuros programas de California Wines.
Otros términos
Propiedad intelectual: Ningún derecho sobre las marcas comerciales, nombres de marca, derechos de autor, diseños o logotipos de ninguna de las partes se transfiere mediante este acuerdo.
Responsabilidad CWI y sus agentes no se hacen responsables de ninguna pérdida o daño relacionado con la participación en la actividad.
Ley aplicable: Este acuerdo se rige por las leyes del Estado de California.
Preguntas frecuentes
¿Tiene alguna pregunta que no se responda aquí? Envíe un correo electrónico nladwiniec@wineinstitute.org y mwessely@wineinstitute.org
If we don’t use our funding in 2026 - 2027 can we hold it over for activity starting from July 2027?