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California Wines for the Global Trade

Discover California wines, connect with producers and importers, and access trade opportunities and education.

This website serves as a central hub for the global wine trade – bringing together California wines, industry connections, collaborative trade initiatives, and educational resources in one place. Whether you’re looking to source wines, identify import partners, participate in market activations, or deepen your knowledge through certification, this platform provides the tools and information to engage with California’s diverse wine regions and producers.

The California Wines Global Wine Cellar

Find California Wines in Your Market

Explore thousands of California wines available to buyers, importers and the trade worldwide.

Explore the Cellar

The Global Wine Cellar is a comprehensive database featuring thousands of California wines available to the international trade. Powered by Bottlebooks, the platform connects importers, distributors, retailers, and buyers with wineries from across California’s diverse wine regions.

Explore wines currently available in global markets, discover producers actively seeking distribution partners, and access detailed product information including pricing, technical sheets, importer listings, and market availability.

Select a wine below to preview example profiles from the Global Wine Cellar.

Kickstarter Events

Host a California Wine Kickstarter Event

Kickstarter events are collaborative trade activations between California wineries and importers in markets around the world. Through the program, California Wines provides funding support to importers who propose creative initiatives designed to showcase California wines and drive engagement within their markets.

Events may include trade tastings, retail promotions, educational seminars, and other market activations that highlight curated selections of California wines while building awareness and supporting sales.

Host a Kickstarter Event
California Wines at Major Trade Shows

Meet California Wineries at Global Events

California wines are showcased at leading international wine trade fairs around the world. These events provide opportunities to discover producers, taste wines, and connect directly with California wineries and export representatives.

Explore California Wines trade events around the world.

Upcoming Trade Events

DateEventLocation
March 18–23, 2026CA Wines Trade MissionWest Africa
March 22–25, 2026Tang Jiu HuiChengdu, China
March 26, 2026California Chardonnay & Pinot Noir Trade TastingLondon, UK
March 30–31, 2026Judgement of Paris Trade EventsCanada
May 19 & 21, 2026California Trade TastingsSydney & Melbourne, Australia
May 21, 2026California Chardonnay & Pinot Noir Trade TastingDublin, Ireland
May 25, 2026CA Wines RoadtripLos Cabos, Mexico
May 26–28, 2026Vinexpo AsiaHong Kong
Official California Wine Certification

Learn About California Wine

Capstone California is the official California wine certification program developed by Wine Institute. Designed for wine professionals and educators, the program provides a comprehensive understanding of California’s regions, wines, history, and sustainability leadership.

Capstone’s four certification levels equip wine professionals with the knowledge and confidence to represent California wines worldwide.

Explore Capstone California
California Wine Country Experiences

Experience California Wine Country

Wine professionals from around the world are invited to California to participate in hosted trade tours and educational visits, exploring its diverse regions, meeting producers, and experiencing the wines firsthand. Browse highlights from past visits across California wine country.